Welcome to the first Bev’s Blog of 2012 I would like to take this opportunity to wish you all a very successful and prosperous New Year. When looking ahead to a new year it is useful to start by reflecting back on the one that has just passed. 2011 was a tough year for many businesses.
Sometimes you have to demonstrate a sense of realism. Every time I demonstrate to people how to do something, I needed to show them the good and the bad.
Even though some of us don’t necessarily like the idea of networking and joining support groups, it is vital that we do so, as it is too easy to become blinkered and solitary when working in a small business.
Marketing a business is not down to luck – it is a process and a skill that can be learned like any other, especially when you have a plan.