When I first started out in business I had nothing more than a phone, a copy of the Yellow Pages and a broom cupboard sized office with no windows.

In my world I work mainly with two groups of people: highly successful entrepreneurs and high achieving former Olympians. There are many similarities between the mind-set of the two. Both groups strive for excellence and are action-orientated.

Move over babyboomers, there are new kids on the block. Here comes Generation Y – the Facebook generation – who are changing the face of business forever. There is no such thing as ‘too young’ to be in business any more. There is a rising awareness of ‘youth power’.

If you desire the outcome enough, you will find the courage to look fear in the face in order to achieve success.

Every business owner wants to make more profit. For this you need a business that sells what a big target market actually want AND you need to have the right profit margin after all costs.