Entrepreneurs' Blog

Posts Tagged ‘Customers

Anything a customer wants, a customer can have. If you cannot provide it, someone else can. So it is important to provide a positively memorable experience that makes them come back for more.

To get to the top of your chosen activity, profession or business it is important to adopt a winner’s mindset and believe you deserve to be there.

I don’t know about you, but I don’t know anyone who bought something because the salesperson said “we were founded in 1922″, “we have 300 employees” or “here’s a map to our offices”. Customers buy when they know you’ll improve their future.

“The customer is always right” is a well-known mantra, because without customers you have no business, it is their needs that feed a business’s sales. Getting business from your existing customers is less costly and unpredictable than attracting new ones, so retaining customers is vital for survival.

Ensuring that your offer meets what your ideal customer actually wants to buy is essential from the outset. Have you identified your unique point of difference?



  • Morgan Grage: I like this post, enjoyed this one regards for putting up. "No man is wise enough by himself." by Titus Maccius Plautus.
  • Derek: Brilliant article Bev, thanks for sharing. coincidentally the kilimamjaro example used is on my 2014 to do list! Ps thanks for the tips you gave me
  • jackson: thanks for your great article about developing your business idea to great business Jackson mutebi

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The Entrepreneurs' Business Academy is a unique and highly practical one stop resource for business owners and aspiring entrepreneurs, providing a range of courses , EVENTS and materials that give step-by-step guidance for entrepreneurs on their business journey. The EBA's courses have been put together by James Caan and Bev James MD of EBA and The Coaching Academy, and specifically designed to teach its participants the skills required to take an idea and turn it into a reality. Read more...

 

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