Awarded the title Britain’s Sales Trainer of the Year, and described by AstraZeneca’s Global Communication Director as “a genius, whose advice can’t be ignored”, Andy’s insights stem from the fact his Mother is blind.

Traditional marketing relied on companies ‘shouting’ their messages at potential customers via channels such as TV, radio, newspapers, magazines, the letterbox and the phone. These marketing vehicles were crass in that however good the data a company was using, for most people, most of the time, these messages were simply deemed irrelevant.

The second new Millionaire Mentor appointment this month: Grant Leboff, Sales & Marketing Expert and founder of the Sticky Marketing Club™ . He is a best-selling author. Grant’s first book, Sales Therapy®, (Wiley), is an international best-selling title and introduced businesses to a new and highly effective Sales philosophy.

Bev James, founder and CEO of the Entrepreneurs’ Business Academy is delighted to announce that Derek Arden FCIB, FIMgt, FPSA has become the latest EBA Millionaire Mentor.

Richard Denny, The Millionaire Maker, joins the EBA as a business growth specialist. The Times quoted him as “The master of professional salesmanship.” Richard advises corporate and private clients with real and practical solutions for their business growth within the parameters of customer acquisition, sales, marketing, leadership, management, product pricing, increasing market share, customer care and importantly, people development skills.