Entrepreneurs' Blog

06 Jul, 2011

“We are judged in life not by our intentions, but by our actions,” says Bev James

Posted by: Bev James In: Bev's Blog|Business Mentoring|Business Tips|Mentor Articles|Mentoring|Millionaire Mentors|Tips For Success

“We are judged in life not by our intentions, but by our actions,” says Bev James

Bev’s Blog for July

A lot of my work is about helping people to make decisions that create the outcomes they really want in life.

To do this, I  spend a lot of time listening to people describe their next great idea or coaching them as they talk about their future intentions and I get great satisfaction from playing a part in helping those ideas coming to fruition.

But there are also many others who get stuck along the way.  We all know people who have great ideas that never seem to take off.  Month after month the idea is talked about, but it always remains an elusive dream that never leaves the drawing board.  The passion and drive are slowly clouded by talk of ‘should’, ‘might’, ‘could’.

Brian Tracy, in his book No Excuses, refers to a place he calls Someday Isle, meaning “Someday I’ll …”.  He says that many people go off to an imaginary place called Someday Isle; an island where they are going to live their best life some day.  They say things like,

“Someday I’ll set up my own business,”

“Someday I’ll travel,”

Someday I’ll learn a new skill.”

There is no ‘when’ because over time they have perfected a story about why they can’t have what they want.  They will say things like, “I’d like to but,” “Someday I will but,” “I would if I could but…”

Creating excuses helps people to justify not taking action.

They become reactive, and a victim of circumstance rather than proactive and in control

of their own destiny.

If you feel your business idea is heading off to Brian Tracy’s Someday Isle, ask yourself the following questions:

What do I really want?
Why do I really want it?
What do I need to DO to make it happen?
What do I have to stop doing to make this happen?
What single action would take me immediately closer to my goal?
When will I begin?

Remember: DO -> BE -> HAVE

What we habitually do is what we eventually become, which also determines what we have.
If you care about your idea and you want to make it happen, then DO IT! and start today.
If you have lost momentum and don’t really care anymore then DITCH IT and walk away.
Life is too short to allow our energy to dwindle by focusing on thoughts, ideas or actions that that are going nowhere.

To read more about my Do It! or Ditch It approach to decision-making, pre order my book now from Amazon and find out  if you should, or shouldn’t move ahead with your new idea before the month ends.

Bev James

Bev James

2 Responses to "“We are judged in life not by our intentions, but by our actions,” says Bev James"

1 | Hamilton Ford

July 7th, 2011 at 14:00


Sound advice indeed. Thank you.
Will there be a Hardcover edition of your book? I hope so. Hardbacks are for keeps.

2 | Michael

July 8th, 2011 at 03:32


That place called Someday Isle, is where i have been living for sooo looong!!! You are just sooo talking about me, my life and my thinking…and the “telling ourselves stories” trap and creating excuses to justify NOT taking action.
In recent months i have had this revelation of myself doing all of the above and now thanks to people like your good self, i know at least one of my sticking points. I always thought that gaining more knowledge and how to’s was the most important thing but it’s not. It’s more to do with: Decision, action, assertiveness, expressing oneself and bloody going for it!!! Also, figuring out where you are getting stuck. Thanks

Comment Form

  • Morgan Grage: I like this post, enjoyed this one regards for putting up. "No man is wise enough by himself." by Titus Maccius Plautus.
  • Derek: Brilliant article Bev, thanks for sharing. coincidentally the kilimamjaro example used is on my 2014 to do list! Ps thanks for the tips you gave me
  • jackson: thanks for your great article about developing your business idea to great business Jackson mutebi

About EBA

The Entrepreneurs' Business Academy is a unique and highly practical one stop resource for business owners and aspiring entrepreneurs, providing a range of courses , EVENTS and materials that give step-by-step guidance for entrepreneurs on their business journey. The EBA's courses have been put together by James Caan and Bev James MD of EBA and The Coaching Academy, and specifically designed to teach its participants the skills required to take an idea and turn it into a reality. Read more...


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